As the topic of climate change continues to resurface more fre- quently, scientists have found that our clothing choices play a key role in climate change. Our clothing expression or choices, specifically concern- ing fast fashion, are subject to change. We need to reflect on our clothing choices and how they play a key role in climate change. Our clothing expression or choices, specifically concerning fast fashion, are subject to change. Even though the clothes we wear play a pivotal role in how we express ourselves, our individuality, and our identity, the route that the fashion industry is heading is dangerous.
With social media increasing in popularity, trends form and prompt viewers to buy into fast fashion; these microtrends hurt the en- vironment. How can we make better choices when purchasing clothing while still being able to express ourselves?
When scrolling through hundreds of videos on apps like TikTok and Instagram, many are fashion related. Whether it’s raving about the newest pair of jeans, or a haul, where the word “cute” is used in every sen- tence, social media has become a useful way to promote fast fashion, and consumerism in general. Payton Altland is a current senior. “I wouldn’t say I’m heavily influenced by trends,” Altland says, “That being said, I do find that I often end up following trends without intentionally trying to.”
Many people are victims of following trends, and sometimes sub- consciously doing so. The newest styles and trends are also able to spread across the globe instantaneously through these apps, encouraging viewers to buy more items than needed.
Ellie Romano ‘28 frequently finds clothing in her wardrobe that she has yet to wear. “I buy clothes, thinking, ‘Hmm that’s cute,’ but I never find an occasion to wear it to – or it doesn’t fit, and I don’t get around to returning it,” Romano says. These clothes that are never worn and wasted usually end up being trashed.
According to the UN Environmental Programme, it is estimated that a truckload of textiles are discarded every second. That staggering statistic signals the direction in which the fashion industry is headed. Buying into microtrends and fast fashion is only contributing more to the alarming amount of clothes that are ending up in landfills.
In contrast to the negative aspects of fast fashion, it also provides the opportunity to easily, and inexpensively express yourself through clothing. Throughout life, your style can change dramatically, and with these cheap prices, you can change with it. Expressing yourself through style has never been easier, conveying your identity and personality.
Matthew Budzyn ‘28 who describes his style as eclectic, and orig- inal says, “I think I can express my individuality, and people can get the sense that I am outgoing from the way I dress.” Additionally, a large part of growing up is finding who you are. Clothing is a way to explore more of yourself, and let others know more about you.
Creating a balance between spending habits and expressing yourself through clothing is necessary to save the planet. Becoming more conscious and aware of these effects will let us thoroughly think through the purchases we will make in the future. Instead of buying into fast fashion, purchasing clothes that aren’t necessarily a statement, but will be a part of many different outfits, and that will be worn until they don’t fit or are worn out is an alternative. Questions like, how often will I wear this item? Do I have a similar piece of clothing already? Should I buy this if I’m going to wear it for an occasion? These questions can also help us to make sure our purchase is necessary, letting us stop and think about the environmental impact of our decisions.